Marketing Analyst

As a Marketing Analyst you will help drive Ancestry’s success by managing the day to day analytics needed to optimize our lifecycle management and customer relations(email, SMS, and Push). You will also contribute to larger cross channel analyses like understanding how enterprise wide marketing campaigns contribute to the business through A/B tests and multi-touch attribution modeling. In addition to working closely with the internal digital marketing team, you’ll also get the opportunity to work with our various marketing vendors. You’ll also partner closely with our FP&A and Business Intelligence teams, to make sure we’re spending our marketing budget profitably and have the right data assets in place for analyses.